Classification of Bank Customers by Data Mining: a Case Study of Mellat Bank branches in Shiraz

Dariush Farid; Hojjatollah Sadeghi; Elahe Hajigol; Nadiya Zarmehr Parirooy

Volume 3, Issue 8 , August 2016, , Pages 534-543

  This research predicts through studying significant factors in customer relationship management and applying data mining in bank. Financial institutions and other firms in competitive market need to follow proper understanding of customer behavior. Customers’ data are analyzed to identify specific ...  Read More

Measuring Customers Satisfaction of E-Commerce Sites Using Clustering Techniques: Case Study of Nyazco Website

Ali Rezaeian; Sajjad Shokohyar; Fariba Dehghan

Volume 3, Issue 1 , January 2016, , Pages 61-74

  Today the use of modern technologies in the daily life for satisfying the needs is unavoidable. Follow the news and searching through the internet has affected organizations to provide platform on the Internet for availability of information for the customers. With the development of e-commerce, online ...  Read More