Original Research
Effect of Visual Advertising Complexity on Consumers’ Attention

Lina Pilelienė; Viktorija Grigaliūnaitė

Volume 3, Issue 8 , August 2016, Pages 489-501

  The main mechanism of market economy – competition – has forced organizations to search factors influencing advertising effectiveness. Relying on the maxim “unseen – unsold”, the visual impression of advertising becomes crucially important. First visual impressions do often ...  Read More

Review Article
A Framework for Supplier Selection Criteria in "LARG" Supply Chain based on a Literature Review

Sajedeh Hasanian; Seyed Mohammad Hossein Hojjati

Volume 3, Issue 8 , August 2016, Pages 502-519

  Suppliers are critical component to an organization that can greatly affect the performance of the organization and its product. Through these various effects, a revision is essential in supplier selection strategies. In this paper, a framework for supplier selection criteria in "LARG" (Lean, Agile, ...  Read More

Original Research
Does the Legal Form of Small and Medium Enterprises Determine their Access to Capital?

Moses Ahomka Yeboah; Francis Koffie

Volume 3, Issue 8 , August 2016, Pages 520-533

  Small and Medium Enterprises [SMEs] in Ghana are often denied capital by the financial institutions. Hence, this study utilized data from self-administered questionnaires to 123 SME operators in the Cape Coast Metropolis to ascertain if the financial institutions consider the legal form of business ownership ...  Read More

Case Study
Classification of Bank Customers by Data Mining: a Case Study of Mellat Bank branches in Shiraz

Dariush Farid; Hojjatollah Sadeghi; Elahe Hajigol; Nadiya Zarmehr Parirooy

Volume 3, Issue 8 , August 2016, Pages 534-543

  This research predicts through studying significant factors in customer relationship management and applying data mining in bank. Financial institutions and other firms in competitive market need to follow proper understanding of customer behavior. Customers’ data are analyzed to identify specific ...  Read More

Original Research
The Impact of Emotional Intelligence on Job Satisfaction among Teachers

Choi Sang Long; Mardhiah Yaacob; Tan Wee Chuen

Volume 3, Issue 8 , August 2016, Pages 544-552

  The aim of the present study was to examine the relationship between emotional intelligence and job satisfaction among teachers. Dimension of emotional intelligence like emotional self-awareness, emotional expression, using emotions, understanding emotions, emotional self-management, and emotional management ...  Read More

Original Research
Markets Work for Rural-Poor: Why a Need to Develop Roadside Farm Markets for Small-Scale Farmers in South Africa?

Douglas Kibirige

Volume 3, Issue 8 , August 2016, Pages 453-458

  Over 70% of rural population in South Africa survives on subsistence small-scale farming as source of food and household incomes. However, due to lack of Agro-market facilities in rural South Africa,  small-scale farmers can hardly compete favourably to benefit from the nation agricultural market, ...  Read More