Volume 11 (2024)
Volume 10 (2023)
Volume 9 (2022)
Volume 8 (2021)
Volume 7 (2020)
Volume 6 (2019)
Volume 5 (2018)
Volume 4 (2017)
Volume 3 (2016)
Volume 2 (2015)
Volume 1 (2014)
Electronic Customer Relationship Management: Opportunities and Challenges of Digital World

Hamid Sadeghi Rad; Mojtaba Ghorabi; Mahdi Rafiee; Vahid Sadeghi Rad

Volume 2, Issue 6 , June 2015, , Pages 609-619

Abstract
  Management information systems (MIS) considerably changed business processes. According to this, Electronic customer relationship management (ECRM) emerged in conjunction with evolution of traditional customer relationship management in e-business contexts. In an analogy, Electronic customer relationship ...  Read More