Electronic Banking; a New Strategy to Create Customers’ Loyalty to Investment and Its Impact on Economic Initiatives

Hamid Sadeghi Rad; Ali Rasoulian; Mahmoud Mirzaei; Abbas Sharifipour

Volume 4, Issue 4 , April 2017, , Pages 431-442

  With technology development and the market conditions getting more competitive in different production and service sectors, loyal customer is considered as main capital of every organization. The expansion of internet global network has brought many benefits to all organizations including banks which ...  Read More