Investigating the Role of Food Packaging in Terms of Design and Color in Consumer Purchasing Behavior

Seyed Jaber Hoseini Siahdashti

Volume 6, Issue 7 , July 2019, , Pages 542-550

  The culture of packaging the manufactured products for the purpose of offering and selling in the target markets is a special case that has taken a special position in recent years and plays an effective role in the sales of a unit. This research was conducted to examine the role of food packaging in ...  Read More