Foreign Entrepreneur Success in China: The Role of Entrepreneurial Cognition in Opportunity Recognition

Beverlley Madzikanda; Cai Li; Francis Tang Dabuo

Volume 9, Issue 6 , June 2022, , Pages 322-353

  There is a huge opportunity for foreign entrepreneurs to enter the Chinese market. They have noted that the market is difficult to enter and complex to navigate. This study contributes towards filling this gap by identifying the critical success factors for foreigners in China, basing on entrepreneurial ...  Read More