TY - JOUR ID - 114793 TI - Social Media Orientation and SME Export Performance: A Conceptual Framework JO - International Journal of Management, Accounting and Economics JA - IJMAE LA - en SN - AU - Imran, Muhammad AU - Jian, Zhaoquan AD - School of Business Management, Universiti Utara Malaysia, Sintok, Kedah, Malaysia AD - School of Business Administration, South China University of Technology, Guangzhou, China Y1 - 2018 PY - 2018 VL - 5 IS - 6 SP - 473 EP - 481 KW - Social Media Orientation KW - SMEs KW - export performance DO - N2 - This study proposes a research framework of the relationship between social media orientation (SMO) and SME export performance. This framework developed based on extensive literature. There are very few studies have looked into the relationship between SMO and SME export performance, especially in the context of developing countries. Furthermore, literature failed to find the consistency in the relationship between SMO and SME performance, which motivated for future studies to corroborate the relationship between SMO and SME performance specially in context of foreign markets. This study delivers useful information and adds knowledge of the literature pointing to increase their business performance specially export business performance. Future studies should validate empirically the proposed research framework.   UR - https://www.ijmae.com/article_114793.html L1 - https://www.ijmae.com/article_114793_0f8785a7d9dbc840d8e4740a90834347.pdf ER -