@article { author = {Sun, Tan and Yazdanifard, Rashad}, title = {The Review of Physical Store Factors That Influence Impulsive Buying Behavior}, journal = {International Journal of Management, Accounting and Economics}, volume = {2}, number = {9}, pages = {1048-1054}, year = {2015}, publisher = {Mashhad: Behzad Hassannezhad Kashani}, issn = {2383-2126}, eissn = {2383-2126}, doi = {}, abstract = {The purpose of this paper is to study the factors that may influence impulsive buying behavior.  A good store environment will encourage customers to patronize the store and this can be achieved through effective marketing activities, well-trained salespeople, and promotional activities high in emotional influence value. As a result, customers are more likely to purchase unplanned products due to the attritional value from the marketing activities.}, keywords = {Physical store,buying intention,impulsive buying,store environment,store layout,salesperson}, url = {https://www.ijmae.com/article_117709.html}, eprint = {https://www.ijmae.com/article_117709_8b446cdc7e39b70992898237bc525d81.pdf} }