Volume 11 (2024)
Volume 10 (2023)
Volume 9 (2022)
Volume 8 (2021)
Volume 7 (2020)
Volume 6 (2019)
Volume 5 (2018)
Volume 4 (2017)
Volume 3 (2016)
Volume 2 (2015)
Volume 1 (2014)
“Y” Generation Engagement on Consumer-Generated Media: Differences between Lithuania and Azerbaijan

Khalil Israfilzade

Volume 4, Issue 9 , September 2017, , Pages 962-979

Abstract
  The development of Web 2.0 and the evolving interest for online social networks have prompted the exchange of this ‘‘word-of-mouth’’ phenomenon to online spaces. Consumer-generated media (CGM) offers consumers the opportunity of sharing their knowledge, contribute their view and ...  Read More